In past economic slowdowns, marketing budgets have been the first in line to be reduced, as finance directors see advertising spend as discretionary. This knee jerk reaction isn't always well informed.
Innovative software makes energy monitoring a breeze
Thanks to an ambitious government estate strategy, public sector organisations are under serious pressure to deliver smart working initiatives to drive down overheads.
Richard Whomes, director sales engineering, Rocket Software, explains how digital transformation can improve and boost the public sector
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